We’re building Trust Locus®, a real-time trust intelligence system that makes trust measurable, visible, and actionable.
John Cockburn-Evans
Co-Founder & CEO
John is a former UK Market Leader at DSS+ Global Consulting with a strong track record of delivering cultural change programmes for large organisations worldwide. He is also a Certified Professional Leadership & Team Coach, and has worked with executive teams across sectors to build trust, resilience, and performance in many countries. He also brings his extensive engineering experience and his work as a Lean Six Sigma Black Belt to this new venture. John is also a published author on cultural change and organisational transformation. John is author of The Power of Trust in Business white paper.
Ben Chalmers
Co-Founder & CTO
Ben brings over 20 years of commercial software development experience, most recently as Engineering Director at ExpressVPN. He has also trained and advised software organisations globally in Lean, Agile, and innovation practices. With a career at the intersection of technology and transformation, Ben specialises in building systems that are both technically robust and people-focused. Ben is author of Trust as a Strategy, with a focus on culture as a driver of business resilience.
Advisors
We are supported by an advisory group of trusted leaders and specialists who bring sector expertise, strategic oversight, and credibility.
Our advisors help ensure Engaged Intelligence is built with the rigour, integrity, and real-world relevance that today’s business leaders demand.
Dr Jonathan Symonds
Non-Executive Director
Jonathan is R&D Director at Cambustion, a Cambridge-based engineering and technology SME, and sits on the boards of several companies and entities. With a degree and PhD in Physics from the University of Cambridge, he has extensive experience leading high-tech product design, including software development. Jonathan brings scientific rigour and product development expertise to the advisory group.
When you partner with Engaged Intelligence®, you’re not just adopting a system. You’re working with a team that has walked alongside leaders at every level, helping them navigate complexity, build resilience, and unlock performance.
We bring the same philosophy to our own work: transparency, integrity, and a relentless focus on trust as a measurable driver of business success.
Frequently Asked Questions
The essentials about why trust matters and how Trust Locus® works.
Trust is the foundation of performance, resilience, and long-term growth. When trust is high, people stay, collaborate, and innovate.
When it breaks down, performance suffers.
- 33% lower productivity in low-trust organisations (PwC).
- 57% less engagement and 66% more burnout when trust is missing (Edelman).
- High-trust companies see up to 50% higher profits and 286% higher shareholder returns (HBR).
Trust isn’t a “nice to have.” It’s a measurable driver of business outcomes, as critical as revenue, risk, or retention.
Trust Locus® provides anonymous, real-time, actionable trust insights, not lagging survey scores.
Trust Locus® isn’t another engagement survey or HR dashboard. It’s designed to build trust rather than erode it.
- Anonymous and safe – employees share reflections confidentially, ensuring honest feedback leaders can rely on.
- Real-time and continuous – insights appear immediately, not once a year.
- Human and relational – tools like sentiment feedback and journaling foster connection, not just metrics.
- Easy to use – integrates with platforms such as Slack, reducing friction and encouraging adoption.
- Evidence-based – high-trust organisations achieve up to 3x better performance, stronger engagement, and lower attrition.
Leaders get high-quality data they can act on quickly, employees feel heard and respected, and organisations unlock measurable gains in performance and resilience.
Trust Locus® is built for large, complex organisations where leaders need reliable insight into trust across divisions, departments, and geographies.
It is especially relevant for:
- CEOs – to manage risk, retention, and resilience.
- CHROs – to strengthen culture, engagement, and wellbeing.
- COOs – to improve collaboration and delivery.
- CFOs – to link culture and trust directly to ROI.
By combining anonymity, transparency, and voluntary use, Trust Locus® creates honest feedback employees and leaders can trust.
Trust Locus® is designed not only to measure trust but also to strengthen it through the way it works.
- Anonymity drives honesty – private responses allow people to share openly without fear.
- Transparency builds belief – leaders see clear, aggregated data with no hidden manipulation.
- Voluntary use signals respect – participation is simple and optional, showing employees they are trusted.
- Consistency strengthens confidence – regular use makes indices more reliable and trusted over time.
Employees know their voices are safe, leaders gain authentic early signals, and organisations develop a culture of honesty, respect, and measurable trust.
The system uses short, randomised questions and aggregated data to generate live trust maps while protecting anonymity.
Trust Locus® uses a simple but powerful process to generate reliable insights while protecting anonymity.
- Randomised, short questions – each check-in asks just 2–3 varied trust questions, avoiding fatigue.
- Anonymous by design – individual answers are never visible; leaders only see aggregated indices.
- Team-level insights – responses generate trust indices for teams, departments, or divisions.
- Visual heatmaps – leaders see where trust is strong or fragile, filtered to their span of control.
- Wellbeing signals – occasional wellbeing prompts enrich the data, giving a fuller view of resilience.
Leaders gain a live “trust map” of their organisation. Employees know their input is safe, leaders know the data is reliable, and both sides benefit from openness and early action.
Leaders see aggregated trust indices and visual heatmaps at the team, department, or division level. This provides a clear view of where trust is strong, where it’s weakening, and where action is needed, without exposing individual responses.
What leaders will see
This is what senior leaders will see. It will give them the opportunity to pinpoint where they may have a trust challenge.
They have an opportunity to intervene if deemed necessary.
Yes. Trust Locus® is anonymous by design and fully compliant with GDPR and data privacy regulations.
Individual responses are never visible, and results are only shown in aggregate at a team or group level. Additional security standards protect sensitive information.
Each check-in takes less than a minute, just 2–3 quick questions. Designed to fit seamlessly into existing workflows (including integration with Slack), Trust Locus® minimises disruption while maximising insight.
Research shows high-trust organisations are 2.5–3x more likely to outperform peers. By making trust measurable and actionable, Trust Locus® helps leaders:
- Reduce attrition and recruitment costs.
- Strengthen engagement and collaboration.
- Improve delivery and decision-making.
- Protect long-term performance and resilience.
Yes. Trust Locus® is designed for ease of use and integrates with platforms such as Slack, making it simple for employees to engage and ensuring leaders receive higher-quality data.
Early partners work directly with the Engaged Intelligence® team to shape and refine Trust Locus®.
They receive:
- Preferential access and onboarding support.
- Opportunities to co-create new features.
- Recognition as pioneers in measurable trust.